Project SEKAI Movie Collaboration with Hot Pepper Beauty: “Vote for New Hairstyles” Campaign Starts Now!

The highly anticipated anime film Project SEKAI: The Broken World and the Silent Miku is set to premiere on January 17, 2025 (Friday). In collaboration with Hot Pepper Beauty, Japan’s largest salon and beauty reservation platform, the “Vote for New Hairstyles” campaign has officially begun on December 10, 2024 (Tuesday). Here’s everything you need to know about this unique partnership!

About the “Vote for New Hairstyles” Campaign

The movie Project SEKAI: The Broken World and the Silent Miku is an original story that explores the growth and challenges of characters from the hit rhythm game Project SEKAI Colorful Stage! feat. Hatsune Miku (commonly known as Project SEKAI). In this film, a new version of Hatsune Miku meets the beloved Project SEKAI characters, and together, they overcome struggles while discovering new connections.

This collaboration with Hot Pepper Beauty highlights a shared message: embracing change and moving closer to your ideal self. Fans have the opportunity to shape the characters’ appearances by voting for new hairstyles, which will appear in an exclusive collaboration commercial.

Featured Characters

The campaign spotlights six characters:
Hatsune Miku, Hoshino Ichika, Hanazato Minori, Azusawa Kohane, Tenma Tsukasa, and Yoisaki Kanade.

Each character has two hairstyle options, and fans can cast their votes to decide which style will be featured in the campaign’s collaboration commercial.

How to Participate in the Voting

1. Visit the official campaign page: Vote for New Hairstyles
2. Select your favorite character.
3. Choose the hairstyle you like best.
4. Post the auto-generated message on X (formerly Twitter).

Note: Do not edit or delete the hashtags, mentions, or URLs in the auto-generated message, as this may invalidate your vote.

Campaign Timeline

• Voting Period
  December 10, 2024 (Tuesday) 8:00 PM – December 23, 2024 (Monday) 11:59 PM (JST)
• Results Announcement
  January 6, 2025 (Monday)
• Collaboration Commercial Release
  Late January 2025

Campaign Rewards

Fans who participate in the voting and share their posts on X will receive exclusive digital illustrations of the characters with their new hairstyles.
Additionally, participants can collect wallpapers for all six characters and all hairstyle options, with up to 12 designs available!

Teaser Trailer Now Streaming

To celebrate the campaign launch, a special teaser trailer is now available. Don’t miss the chance to see a sneak peek of the new character designs!

About Hot Pepper Beauty

Hot Pepper Beauty is Japan’s largest beauty and salon reservation platform, offering convenient online booking for hair salons, relaxation services, nail salons, and more. With detailed reviews, style catalogs, and exclusive coupons, the service allows users to find and book their ideal salon anytime, anywhere.

For more details, visit: Hot Pepper Beauty Official Website

About the Project SEKAI Movie

Project SEKAI: The Broken World and the Silent Miku is an original anime film by animation studio P.A. WORKS, based on the popular rhythm game Project SEKAI Colorful Stage! feat. Hatsune Miku. The story is set in the vibrant streets of Shibuya and a mysterious space called “Sekai,” where people’s true emotions are reflected. It follows the journey of young characters as they discover their true voices and grow together.

• Release Date: January 17, 2025 (Friday)
• Official Website: Project SEKAI Movie Official Site
• Official X (Twitter): @pjsekai_movie

Summary

The Project SEKAI movie and Hot Pepper Beauty collaboration offer fans a chance to influence the characters’ new looks through the “Vote for New Hairstyles” campaign. Participate now and make your mark on this exciting project! For the latest updates, check the official website and X account.

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